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Esther Williams said, “wisdom is a useless gift unless you share it” and I couldn’t agree more.

I like to share what I have discovered about creating amazing user experiences, embracing creativity, and sustaining a successful digital business. Stay up-to-date with my blog by signing up for my newsletter. You’ll get an email every two week:ish from me with links to new posts and exclusive content. Don’t miss out!

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  1. What do Conversions Mean to You?

    When I talk to people about maximizing conversions, it always surprises me how many think that it’s only applies e-commerce sales. Conversions are actually a way…

    Read: What do Conversions Mean to You?
  2. User Experiences that Matter 2:nd Edition

    It’s a simple truth, I love using products that offer great user experiences. I think about user experiences… a lot. So much so that I’ve dedicated…

    Read: User Experiences that Matter 2:nd Edition
  3. 5 Things Football can Teach Us About Building Products

    Football draws the eye of the world and this last week’s European Championship in France was no different. The eliminations of Belgium and Germany surprised many…

    Read: 5 Things Football can Teach Us About Building Products
  4. Trusting Your Gut

    If you Google “Freelance Skills” you get more than 30 million results filled with everything from actual skill development to business management. Many of these links…

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  5. What are Bots and Why are They Important?

    Imagine this: You’re booking a hotel room online for a trip with your family. You go through the usual steps: logging in (with Facebook credentials), picking…

    Read: What are Bots and Why are They Important?
  6. Change is Quick, Results Take Time

    A few weeks back, I took a break and watched Freakonomics, a documentary based on the book with the same name. Even if you’ve already read…

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  7. Making Promises Your Clients Will Feel

    This weekend I was excited to see my site was highlighted as an example of a portfolio site that clearly speaks of the benefits of a…

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  8. Designing with Emotions in Mind

    Let’s take a minute and do a quick experiment. Are you sitting down? I want you to think of a conversation that you recently had –…

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  9. UX Design as a Problem Solver

    Like many of you, I have a place where I write down my ideas when they come to me. It’s called “Blog post & Ideas” and…

    Read: UX Design as a Problem Solver
  10. The Life of a Freelancer Shouldn’t be a Lonely One

    Seven years ago, I took a risk. I quit my job as a Creative Director and ventured out on my own. It’s one of the scariest…

    Read: The Life of a Freelancer Shouldn’t be a Lonely One